ckanext-googleanalytics/README.rst

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A CKAN extension for doing things with Google Analytics:
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* It puts the relevant tracking code in your templates for you
(including tracking code for external resource download links)
* It provides a page showing top packages and resources
* It inserts download stats onto individual package pages
Installation
============
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1. Install the extension as usual, e.g. (from an activated virtualenv):
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::
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$ pip install -e hg+https://bitbucket.org/okfn/ckanext-googleanalytics#package=/ckanext-googleanalytics
2. Edit your development.ini (or similar) with:
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::
googleanalytics.id = UA-1010101-1
googleanalytics.username = googleaccount@gmail.com
googleanalytics.password = googlepassword
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Note that your password will probably be readable by other people;
so you may want to set up a new gmail account specifically for
accessing your gmail profile.
There are two optional configuration settings (shown with their
default settings)::
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googleanalytics.show_downloads = true
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googleanalytics.resource_prefix = /downloads/
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If ``show_downloads`` is set, a download count for resources will
be displayed on individual package pages.
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``resource_prefix`` is an arbitrary identifier so that we can query
for downloads in Google Analytics. It can theoretically be any
string, but should ideally resemble a URL path segment, to make
filtering for all resources easier in the Google Analytics web
interface.
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3. Wait a day or so for some stats to be recorded in Google
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4. Import Google stats by running the following command from
``src/ckanext-googleanalytics``::
paster loadanalytics --config=../ckan/development.ini
(Of course, pointing config at your specific site config)
5. Look at some stats within CKAN
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Once your GA account has gathered some data, you can see some basic
information about the most popular packages at:
http://mydomain.com/analytics/package/top
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By default the only data that is injected into the public-facing
website is on the package page, where number of downloads are
displayed next to each resource.
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6. Consider putting the import command as a daily cron job, or
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remember to run it by hand!
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Testing
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=======
There are some very high-level functional tests that you can run using::
(pyenv)~/pyenv/src/ckan$ nosetests --ckan ../ckanext-googleanalytics/tests/
(note -- that's run from the CKAN software root, not the extension root)
Future
======
This is a bare-bones, first release of the software. There are
several directions it could take in the future.
Because we use Google Analytics for recording statistics, we can hook
into any of its features. For example, as a measure of popularity, we
could record bounce rate, or new visits only; we could also display
which datasets are popular where, or highlight packages that have been
linked to from other locations.
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We could also embed extra metadata information in tracking links, to
enable reports on particular types of data (e.g. most popular data
format by country of origin, or most downloaded resource by license)